Martial Arts
Belts, gradings, families.
The PlatformOne screen.
One screen.
Your whole business.
MRR movement, churn split, cohort retention, LTV, risk radar — the numbers most gym software makes you rebuild in a spreadsheet, computed live. No exports. No waiting until Monday.
anchor / state of the business
Monthly recurring revenue
$0
▲ 12.4% MoM
1,284 active · 0 failed payments pending · reconciled to the cent
Trailing 12 months
ARR run-rate
$0k
▲ 18% YoY
Net rev. retention
0.0%
Expansion > churn
ARPM
$0.00
▲ $1.14 MoM
Net new MRR
+$0
Aug month-to-date
MRR movement
August · to dateNew business112 joins · 41 from trials
+$4,180
ExpansionUpgrades, PT & class packs
+$1,640
Reactivation38 win-backs from lapsed
+$720
ContractionDowngrades & holds
−$540
Churned43 cancellations
−$1,860
Net new MRR+$4,140
Churn & unit economics
Rolling 12moMember churn1.9%▼ 0.4 pts vs 90-day avg
Revenue churn1.2%Net of expansion
Involuntary churn0.4%87% of failed cards recovered
Avg lifetime19.4 mo+2.1 mo YoY
LTV$724LTV : CAC — 6.1×
CAC payback2.3 moBlended, trials included
Cohort retention
% still paying, by join monthM0M1M2M3M4M5
Mar961009489868482
Apr8810095918886
May104100939088
Jun1211009692
Jul11810095
Aug112100
Month-6 retention holding at 82% — 11 pts above the cohort you migrated with.
Churn-risk radar
77 flagged · $2,840 MRR at riskAttendance down >60% (21d)23$862
Never booked a class9$338
Card expiring <30 days14$521
Contract ends <45 days31$1,119
2.4Visits / member / wk▲ 0.3
78%Class utilisationPeak Tue 6pm — 96%
4.1%No-show rate▼ 1.2 pts
71%90-day activation8+ visits in first 90d
CollectionsCollected$46,110Failed$1,810Recovered$1,570Avg days to cash0.4Next payout$12,430
Migrated from ABC in 52 mins
Four years of billing history came across with it — which is why the cohorts, churn split and lifetime numbers above were populated on day one, not month six.
Why gyms switch
The big platforms break the same three promises. Anchor keeps all three.
2.5%
Transparent processing
Roughly half what the industry effectively charges once hidden fees are counted — and you see every cent.
<1hr
Switch in one sitting
Members, billing, history — migrated on-site, in under an hour. No data left behind.
24/7
Support that answers
Reach a human who knows the software — not an overseas queue and a week of silence.
Every tool. One login.Don't read about it.
Don't read about it.
Watch it work.
Eight tools. One login. Keep scrolling.
CRM & Growth Engine
Content in. Members out.
Drop a video in. Anchor posts it and turns every reply into a member.
Custom Branded App
Your app. Their pocket.
White-label iOS & Android. Book, check in, stay hooked.
Brand-Match Migration
Switch overnight.
Your look, your members, your history — moved while you sleep.
Membership Management
Total control.
Freeze, upgrade, comp, cancel — one click. No third party.
Bookings & Scheduling
Classes fill themselves.
One calendar. Waitlists promote automatically.
Staff Scheduling
One board. Whole team.
Shifts, swaps and payroll hours — sorted in minutes.
Payments
Money, on time.
Flat 2.5%. Failed payments win themselves back.
Analytics
Know your numbers.
Live revenue, churn and peak hours — no spreadsheets.
Beyond the gym
Dojos. Studios. Same Anchor.
Scheduling and management that speaks your discipline.
Pilates
Reformers, packs, privates.
Yoga
Flows, courses, community.
Fast, honest software — built by people who actually run gyms.
See it running on your gym.
A 20-minute demo on your own numbers. We'll show you the switch live.