Why Anchor

Built to fix what the giants won't.

The big platforms break the same three promises — on fees, on switching, on support. Anchor was built by people who actually scale gyms, to keep all three.

The three promises

Fees. Switching. Support. Fixed.

One rate
The same on every tier

3.4% + 30¢ on card, 1.25% + 30¢ capped at $9 on bank debit — all-in, no gateway fee, no minimum. Your subscription never changes what you pay per transaction.

Same day
Switch in one sitting

Members, billing, history — migrated on-site, within the same day. No data left behind.

24/7
Support that answers

Reach a human who knows the software — not an overseas queue and a week of silence.

Head to head

Anchor vs. the big platforms.

The five rows every gym owner ends up asking about. No asterisks.

AnchorThe big platforms
Processing
3.4% + 30¢ card, 1.25% + 30¢ bank — the same rate on every tier
Rates are commonly tied to the plan you buy
Switching
Within the same day, on-site, done for you
Often a self-serve import you run yourself
Support
24/7, a human who knows the product
Typically a ticket queue with a response target
Contract
Month-to-month
Annual terms are common in this category
Your data
Full admin access, exportable anytime
Export terms vary — worth checking yours

The right-hand column describes patterns we see across this category as a whole, not any particular product, and is offered as our opinion rather than as a statement about a named competitor. Other vendors’ terms differ by plan and change over time — always check your own agreement and current pricing. Anchor’s own figures are the ones published on our pricing page.

How we work

The math has to make sense on day one, and a human answers the phone.

Hold us to all three.

A 20-minute demo on your own numbers. If the math doesn't work for your gym, we'll tell you.