Cookie Policy

Specifically, this website does not use Google Analytics, Google Tag Manager, the Meta pixel, LinkedIn Insight, TikTok pixel, Hotjar, session recording, heatmaps, A/B testing tools, advertising or retargeting tags, embedded video players, maps, chat widgets, social sharing buttons, or any content delivery network.

The home page opens with a short brand animation. So that it does not replay every time you move between pages in the same visit, the site writes one flag to your browser’s session storage. Session storage is a browser feature that works like a cookie in that it stores something locally, but differs in two ways that matter: it is never transmitted to any server, and it is erased when you close the tab.

That is the complete list. It contains no identifier, nothing about you, and nothing that could be combined with anything else to recognise you. Blocking it changes nothing except that you would see the opening animation again.

Consent requirements attach to storing or reading information on your device where that storage is not strictly necessary to provide the service you asked for — and, more importantly in practice, to the tracking that such storage usually feeds.

We store nothing that tracks you. The single session-storage flag exists only to deliver the page you requested in the way it was designed, is purely functional, is never sent anywhere, and dies with the tab. There is no analytics, no advertising and no third party to consent to.

So a banner would be asking you to consent to nothing. We would rather publish this page than interrupt you with a dialogue that has no purpose. If we ever add something that genuinely requires consent, we will ask for it properly — before it loads, with a real reject option — rather than assume it.

We do not want you to take the above on trust, and we do not want it to drift as the site changes. Every page of this site was loaded in a real browser with a clean profile, scrolled to the bottom, and audited for the cookies set, the browser storage written, and every network request made. The result:

• Cookies set: none.
• Browser storage written: one session-storage key, listed above.
• Requests to third-party servers: none. Every font, image, script and stylesheet is served by anchorlyft.com itself.

The webfonts are the part worth calling out. Loading fonts from a font CDN — which is how most sites do it — sends your IP address to that provider before the page has even finished drawing, without notice or consent. We host the font files ourselves so that does not happen.

You can verify all of this yourself in about a minute using the steps in the next section.

Separately from anything stored on your device, the server that delivers this site keeps a standard access log of requests made to it, which includes IP addresses. That is not a cookie and is not tracking; it is how a web server is operated and defended. It is described in section 3 of our Privacy Policy, along with how long it is kept.

In Chrome, Edge, Firefox or Safari, open the developer tools (F12, or ⌥⌘I on a Mac) and look under Application → Storage (Chrome and Edge) or Storage (Firefox and Safari). You will find no cookies for this domain, and a single session-storage entry named anchor-brand-flown.

To clear it, close the tab — that is all it takes. You can also delete it from that same panel, or block storage for this site in your browser settings. Nothing on this site breaks if you do.

If we later add anything that sets a cookie or contacts a third party, we will update this page before it goes live, list what it is and what it does, and where consent is legally required we will obtain it before the thing loads — with rejecting made exactly as easy as accepting.

Questions about this policy: [ TO BE COMPLETED: privacy mailbox — e.g. privacy@anchorlyft.com; confirm it delivers ]
Anything else: hello@anchorlyft.com